HaystackID

HaystackID is global leader in providing eDiscovery services for corporations and law firms facing complex, data-intensive investigations and litigation.

The Project

An existing client of ours, NightOwl Global, merged with a company called HaystackID. The purpose of this project was to merge the companies’ existing website, HaystackID and NightOwl Global. The objective of the website merger was to leverage assets from each website, namely the design from NightOwl Global and the content and structure from HaystackID, to develop a robust, flexible, and performant theme with a cohesive aesthetic, and ultimately apply that theme to the existing HaystackID website.

Strategy

Our strategy was to fully integrate the NightOwl Global WordPress theme into the HaystackID WordPress website framework, modifying it accordingly in order to accommodate, support, and/or replace existing content and functionality.

The content and structure of the HaystackID website was be largely maintained. Roughly 25% of the NightOwl Global content was migrated and integrated into the redesigned HaystackID website.

Plugin usage was analyzed and assessed to determine the optimal combination going forward. Unnecessary and/or redundant plugins were eliminated to streamline content management processes, improve performance, and mitigate security risks. Certain critical plugins (e.g. WP Bakery Page Builder, AWS for WordPress, Hubspot) were necessarily be maintained.

Result

Happily, we successfully completed the merger within the allotted timeframe. HaystackID was so pleased with our work that that immediately signed on as a WordPress website maintenance client.

HaystackID Responsive Website Design Example

At HaystackID, Wooly Mammoth Design has become an integral part of our digital marketing and website delivery efforts based on their industry-leading visual design capabilities coupled with their best practice-based website and digital deliverable architectural development. Their efforts allowed our midmarket legal technology company to consolidate, rebrand, reposition, and relaunch our digital identity and supporting website in less than one quarter from project start to website launch after a major industry acquisition. Their web services and technical support are second to none and their expert counsel on all things digital are and will continue to be a major part of our marketing efforts.

Rob Robinson, HaystackID

Rob Robinson
HaystackID
haystackid.com